6.8 White-Label and Embedded Markets
Enterprise Use Cases:
Media Companies:
ESPN embeds sports predictions in articles
CNN embeds election predictions in coverage
Bloomberg embeds economic indicator markets
Social Platforms:
Twitter/X integrates prediction markets on trending topics
Discord bots for community predictions
Telegram prediction market channels
Gaming Platforms:
Esports platforms with match predictions
Streaming platforms with tournament markets
Fantasy sports integration
Example Revenue:
Media platform embeds 1,000 markets
Average $50k volume per market
Platform fee: 0.1% × $50M = $50k revenue
Plus: increased user engagement and retention
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